Drinks That Will Bring in Revenue for the Holidays

It’s that time of year again. With the passing of Thanksgiving, and Christmas around the corner, restaurants and bars will see an increase in activity. It’s a great time to switch up the menu and add a seasonal beverage or food item to bring in some extra revenue. “According to Technomic’s Beverage Consumer Trend Report, one-third of consumers and 40% of those ages 18 to 34 say their beverage preferences change depending on the time of year” (Cobe 1). Here are 7 drinks that are fitting for the holidays and for your sales:

  1. Shake Shack
    1. They have come out with 2016 holiday shakes which will be available through New Years. The shakes include a chocolate peppermint shake, pumpkin pie shake, and Christmas cookie shake. All of these beverages are topped with whipped cream and mixed with frozen custard. They’re also offering a brownie flavored hot chocolate.
  2. GreenRiver
    1. This top floor bar is a prime-time destination for craft cocktails. This season they are offering a nonalcoholic beverage known as Left Hand Wonder. This drink has a seasonal spirit with a focus on overall health.
  3. Hickory Tavern
    1. Sparkling Red Tavern Holiday Punch, Winter Margarita, and Kentucky Bourbon & Cider are a few of the special holiday beverages that this casual dining restaurant is offering for the holidays.
  4. Salero
    1. Seasonal persimmons, amaro, orange, and bourbon combine to make the Road Trip Through Nevada cocktail. This beverage has both a bitter and sweet tastes to it.
  5. Caribou Coffee
    1. Caribou has stated that customers will be able to create over 500 beverages for the holidays with the addition of new whips and toppings (exclusive for the holidays). Caribou is also integrating some word of mouth marketing into their seasonal campaign by asking customers to create their own beverages and tag them on social media with #TopBou.
  6. Met Restaurant Group
    1. These restaurants are offering seasonal hot chocolate drinks. Those 21 and older can ask to have their drinks spiked with an alcoholic beverage of their choice.
  7. The Florentine
    1. Have you ever tried a Milky Way? If you haven’t, now you can at The Florentine in Chicago. This cocktail is mixed with warm Nutella milk, pistachios, rum, and more. This combination is perfect for this season.

Information for this post was pulled from an article found here.

 

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